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MODASI GEÇENLER: Büyük vizyon sahibi liderler. Detayli eylem planlari olan uzmanlar. Mutlak çözümleri olan gurular.
YENI MODA: Uyum saglama - planlamaktansa dogaçlama yapma, asagidan yukariya dogru çalisma ve büyük siçramalardansa küçük adimlari tercih etme.
Karmasik sorunlarla karsi karsiya kaldigimizda, liderlerimizin bir eylem plani olusturmasini, basariya uzanan yolu önümüze sermesini beklemeye alisigizdir. Çigir açan bu kitapta, Tim Harford bizleri köseye sikistiran sorunlarimizi çözmek için kullanabilecegimiz yeni ve ilham verici bir yaklasimla tanistiriyor. Harford, günümüz zorluklarinin hazir çözümlerle ve uzman görüsleriyle asilamayacagini savunuyor; dünya artik fazlasiyla öngörülemez ve karmasik bir yer haline gelmis durumda.
Bizim, Uyum Saglamaya ihtiyacimiz var.
Psikoloji, evrimsel biyoloji, antropoloji, fizik ve ekonomiyi, sahada çalisanlarin zor yoldan ögrendigi derslerle ustalikla birlestiren Harford, iklim degisikligi, fakirlik ve ekonomik kriz gibi meselelerle ugrasirken uyum saglamaya yönelik deneme yanilma yöntemi kullanmanin önemini tutkuyla savunuyor.
Mojave Çölü’ndeki bir uzay üssünden, Irak’taki sokak çatismalarindan ve açik denizde cayir cayir yanan bir sondaj kulesinden, gerek is gerekse özel yasamlarimizda her gün verdigimiz kararlara uzanan bu kitap, karmasik ve her saniye degisen dünyamizda hayatta kalmak –ve basarili olmak– için bir rehber niteliginde.
“Tim Harford yine yapmis yapacagini... Aydinlatici bilgilerle ve sürprizlerle dolu bir kitap daha. Tam da ekonomistlerin üstünü çizmeye hazir oldugunuz bir noktada, UYUM SAGLAMA onlarin aslinda ne kadar genis ve etkin düsünebildigini gösteriyor. Keske bu kitabi ben yazsaydim.”
Evan Davis, Today programinin sunucusu
“Popüler ekonomi ve psikolojinin eglenceli bir karisimi olan bu son derece iyi yazilmis kitap, varsayimlarinizi degistirecek basari ve basarisizlik öyküleriyle dolu. Aydinlatici ve zekice.” Alex Bellos, Alex Sayilar Diyarinda’nin yazari
“Okumasi kolay ve bir o kadar da keyifli olan UYUM SAGLAMA, dikey hiyerarsilere karsi bir sav ortaya koyuyor. Ekonomi politikasini belirlerken, ekonomik düzenlemeler ve planlama yaparken benimsenen Sovyet-Harvard tarzi komuta ve kontrol yaklasiminin maskesini düsürüyor ve gerek ekonomik gerekse genel ilerleme için deneme-yanilma yönteminin kullanilmasini savunuyor. Oldukça etkileyici!” Nassim N. Taleb, Siyah Kugu’nun yazari
“Dahice ve sürükleyici bir kitap - Harford’un arastirma yelpazesi etkileyici ve ilham verici, çikarimlari da kiskirtici. Devlette veya özel bir sirkette çalisan, kariyer yapmaya ugrasan ya da giderek karmasiklasan bir dünyada yönünü bulmaya çalisan herkes okumali.”
Gillian Tett, Financial Times ABD Yönetici Editörü
“Tim Harford, dünyayi degistirecek büyük fikirler bulabilmek için neden risklerle, basarisizlikla ve deneylerle barismamiz gerektigini bizlere oldukça ikna edici ve detayli bir biçimde anlatiyor. Bu kitaba bayildim.” Dan Ariely, Akildisi Ama Öngörülebilir’in yazari
“Garip bir biçimde insani güçlendiren, muhtesem bir kitap.” Dave Gorman

Ürün Adı: Uyum Sağlama
Ürün Kodu: 9786053435211
Yazar: Tim Harford
Basım Yılı: 2015
Kapak Türü: Karton Kapak
Sayfa Sayısı: 352
Kağıt Cinsi: Kitap Kağıdı
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