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Kendinize hiç “Neden elimdekinden daha fazlasını istiyorum?” diye sordunuz mu? New York Times
çoksatanı Konfor Krizi kitabının yazarı ve davranış değişikliği alanında önde gelen uzmanlardan
Michael Easter’a göre sorun sizde değil. Sorun, atalarımızdan miras kalan “kıtlık zihniyeti.” Onlar,
hayatta kalabilmek için sürekli daha fazlasını aramak ve tüketmek zorundaydı; çünkü yiyecek, eşya,
bilgi ve güç gibi yaşamsal kaynaklar hem azdı hem de ulaşılması zordu.
Oysa günümüzde, bu eski dürtülerimizi çok kolay tatmin edebiliyoruz. Ve işte bu nedenle içimize
kazınmış “kıtlık zihni” artık ters tepiyor. Üstelik flört ve eğlence uygulamalarından gıda ve
ekonomik düzenimize kadar modern teknoloji ve sistemler bu zihniyetimizi suistimal ediyor.
Beynimizi sürekli “kıtlık sinyalleri” ile bombardımana tutarak, düşük ödüller peşinde koşmamıza
neden oluyorlar ve uzun vadede zarar veren isteklerin esiri haline getiriyorlar.
Easter, dünyanın dört bir yanındaki bilim insanları ve yenilikçi düşünürlerle görüşerek kıtlık
zihniyetimize karşı geliştirilen şaşırtıcı çözümleri araştırdı. Basit ama etkili yöntemlerle bizi bolluk
zihniyetine taşımanın, sağlıklı alışkanlıklar kazandırmanın ve elimizdekilerle daha tatmin edici bir
yaşam sürmenin yollarını ortaya çıkardı.
Çözüm, körü körüne “daha az” istemek değil. Öncelikle neden daha fazlasını arzuladığımızı
anlamalı, bizi en çok engelleyen alışkanlıklardan kurtulmalı ve zaten sahip olduklarımızı daha iyi
kullanmalıyız. Ancak o zaman hayatı daha tatmin edici bir şekilde yaşayabiliriz.

Ürün Adı: Kıtlık Beyni
Ürün Kodu: 9786256231702
Yazar: Michael Easter
Basım Yılı: 2025
Kapak Türü: Karton Kapak
Sayfa Sayısı: 312
Kağıt Cinsi: 2. Hamur
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