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Yazar Haluk Sicimoğlu, Kalpten Kalbe Reklam adlı kitabında 35 yıla varan reklamcılık deneyimini paylaşıyor. Reklamın sadece reklam olmadığının altını çiziyor, ünlü markaların ve kampanyaların arkasındaki hikâyeleri anlatıyor, genç reklamcılara ışık tutuyor ve reklamcılığa sığ bakışa yer yer isyan ediyor. Elma Yayınevi’nin yeni kitabı Kalpten Kalbe Reklam sizlerle...

Ürün Adı: Kalpten Kalbe Reklam
Ürün Kodu: 9786257112727
Yazar: Haluk Sicimoğlu
Basım Yılı: 2023
Kapak Türü: Karton Kapak
Sayfa Sayısı: 240
Kağıt Cinsi: 2. Hamur
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