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Tıpkı bir dağın zirvesine
tırmanacakmış gibi kenetlenmeleri, yani iyi bir ekip olmaları, aynı hedef ve stratejileri
benimsemeleri, insicam içinde hareket ederek sorumluluklarını yerine getirmeleri
gerekmektedir.”

Yıldız Holding’i 4 kıtada 4 milyardan fazla tüketici nüfusun yaşadığı alanda faaliyet gösteren
ve 65 binden fazla çalışanı olan global bir şirkete dönüştüren başarılı iş adamı Murat Ülker,
daha önce üç cildini yayımladığımız ve kısa sürede büyük ilgi gören yazılarına kaldığı yerden
devam ediyor. Okuduğu kitaplardan ya da katıldığı konferanslardan yola çıkarak kendi
gözlem ve tecrübeleriyle zenginleştirdiği yazılarında hem başarılı olmasını sağlayan
prensiplerin ipucunu veriyor hem de geleceğe dair pek çok öngörüde bulunuyor.

Hayatın İpuçları 4’te geniş bir konu yelpazesi olduğunu görüyoruz. Bu yelpaze, start-up’ların
ele alındığı “İş ve Ekonomi” yazılarından empati kavramının işlendiği “İletişim ve Davranış”
yazılarına, gündelik hayattaki kadın-erkek ilişkilerinin irdelendiği “İnsan ve Toplum”
yazılarından çeşitli sanat eserleri hakkındaki izlenimlerin aktarıldığı “Kültür ve Sanat”
yazılarına kadar uzanıyor. Bunlara ek olarak bu ciltte Murat Ülker’in çeşitli gezi notlarını ve
gündemdeki meselelerle ilgili görüşlerini de okuyabileceksiniz.

Sıra dışı bir iş adamı profili çizerek, tecrübelerini ve beslendiği kaynakları düzenli bir
şekilde bizimle cömertçe paylaşan Murat Ülker ufkumuzu açmaya devam ediyor.

Ürün Adı: Hayatın İpuçları 4
Ürün Kodu: 9789759407612
Yazar: Murat Ülker
Basım Yılı: 2023
Kapak Türü: Karton Kapak
Sayfa Sayısı: 336
Kağıt Cinsi: 2. Hamur
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